Sa kultura kan internet, an brain rot (o brainrot) nagpapanungod sa maski arin na Internet content na igwa nin maluyang kalidad o value, o an magigin negatibong sikolohiko asin mga kognitibong epektong kawsa kaiyan.[1] Nagpapanungod man an termino sa nganang paggamit kan digital media, urog na sa halipot na porma nin alingan,[2] na kun saen iyan pwedeng maapektuhan an kognitibong salud. Guminikan an termino sa laog kan online cultures kan Henerasyon Alpha asin Henerasyon Z, alagad iyan nagin mainstream.[3]

Nanombrahan an termino bilang Oxford Word of the Year kaidtong 2024, dinaog an iba pang kataga siring kan demure asin romantasy.[3][4] An saiyang modernong paggamit ilinadawan kan Oxford University Press bilang "the supposed deterioration of a person's mental or intellectual state, especially viewed as the result of overconsumption of material (now particularly online content) considered to be trivial or unchallenging".[3]

Toltolan

baguhon
  1. Roy, Jessica (2024-06-13). "If You Know What 'Brainrot' Means, You Might Already Have It" (in en-US). The New York Times. ISSN 0362-4331. https://www.nytimes.com/2024/06/13/style/brainrot-internet-addiction-social-media-tiktok.html. 
  2. "Why teenagers are deliberately seeking brain rot on TikTok | Psyche Ideas". Psyche (in English). Retrieved 2024-11-13. 
  3. 3.0 3.1 3.2 Error sa pag-cite: Imbalidong <ref> tatak; mayong teksto na ipinagtao para sa reperensiya na pinagngaranan na memes
  4. "'Brain rot' named Oxford Word of the Year 2024". Oxford University Press. Oxford. 2 December 2024. Retrieved 2 December 2024.